Privacy Policy
Last updated: March 2026
This Privacy Policy explains how Doodle Jump UK ("we", "us", "our") collects, uses, stores, and protects your personal data when you visit our website at doodlejump.uk. We are committed to protecting your privacy and ensuring that your personal information is handled in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data Controller
The data controller responsible for your personal data is:
- Name: Doodle Jump UK
- Email: [email protected]
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us using the details above.
What Data We Collect
We collect and process the following types of data:
Automatically Collected Data
- Analytics data: We use Google Analytics to collect anonymised information about how visitors use our website. This includes pages visited, time spent on each page, referring website, browser type, device type, operating system, and approximate geographic location (country/city level).
- Log data: Our web server automatically records certain information when you visit our site, including your IP address (which may be anonymised), browser type, the pages you visit, and the date and time of your visit.
- Cookie data: We use cookies and similar technologies to enhance your browsing experience. See the "Cookie Policy" section below for full details.
Voluntarily Provided Data
- Contact information: If you contact us via email at [email protected], we will collect the personal data you choose to provide, such as your name and email address, solely for the purpose of responding to your enquiry.
We do not collect sensitive personal data, financial information, or any data relating to gambling activity. We are an informational and review website — not a gambling operator.
Legal Basis for Processing
Under the UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following legal bases:
- Consent (Article 6(1)(a)): Where you have given clear consent for us to process your personal data for a specific purpose, such as accepting cookies or contacting us via email.
- Legitimate interests (Article 6(1)(f)): We process certain data where it is necessary for our legitimate interests, provided these interests are not overridden by your rights and freedoms. Our legitimate interests include understanding how our website is used, improving our content and services, and ensuring the security of our website.
Cookie Policy
Cookies are small text files placed on your device when you visit our website. We use the following types of cookies:
- Essential cookies: These are necessary for the website to function properly. They include cookies that remember your cookie consent preferences. These cookies do not require your consent.
- Analytics cookies: We use Google Analytics cookies to understand how visitors interact with our website. These cookies collect information in an anonymised form, including the number of visitors, where visitors have come from, and the pages they visited. These cookies are only set if you provide consent via our cookie banner.
You can manage your cookie preferences at any time through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or set preferences for certain websites. Please note that disabling essential cookies may affect the functionality of our website.
How to Manage Cookies in Your Browser
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies
Third-Party Services
We use the following third-party services that may collect data:
Google Analytics
We use Google Analytics 4 (GA4) to analyse website traffic and usage patterns. Google Analytics uses cookies to collect anonymised data about your interactions with our website. This data is processed by Google LLC and may be transferred to servers in the United States. Google is certified under the EU-US Data Privacy Framework. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Affiliate Partners
Our website contains affiliate links to third-party casino websites. When you click on these links, the third-party website may place its own cookies on your device. We have no control over the cookies set by third-party websites, and we encourage you to review the privacy policies of any website you visit via our affiliate links.
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:
- Analytics data: Google Analytics data is retained for 14 months, after which it is automatically deleted.
- Contact enquiries: Email correspondence is retained for up to 12 months from the date of your last communication, unless a longer retention period is required by law.
- Cookie consent records: Records of your cookie consent preferences are retained for 12 months.
Your Rights Under GDPR
Under the UK GDPR and the Data Protection Act 2018, you have the following rights in relation to your personal data:
- Right of access (Article 15): You have the right to request a copy of the personal data we hold about you.
- Right to rectification (Article 16): You have the right to request that we correct any inaccurate or incomplete personal data.
- Right to erasure (Article 17): You have the right to request that we delete your personal data, subject to certain legal exceptions.
- Right to restrict processing (Article 18): You have the right to request that we restrict the processing of your personal data in certain circumstances.
- Right to data portability (Article 20): You have the right to receive your personal data in a structured, commonly used, and machine-readable format.
- Right to object (Article 21): You have the right to object to the processing of your personal data where we rely on legitimate interests as our legal basis.
- Right to withdraw consent: Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.
Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our website uses HTTPS encryption to ensure that all data transmitted between your browser and our server is secure at all times. We conduct periodic reviews of our data handling practices and update our security measures in line with current industry standards. While we take every reasonable precaution to protect your data, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Data Processor Agreements
Where we engage third-party processors to handle personal data on our behalf — such as analytics providers or email service providers — we enter into data processing agreements that comply with Article 28 of the UK GDPR. These agreements require processors to implement appropriate technical and organisational measures to protect your data and to process it only on our documented instructions. We do not authorise any processor to use your personal data for their own purposes.
Automated Decision-Making
We do not use your personal data for automated decision-making or profiling that produces legal or similarly significant effects on you. Analytics data collected through tools such as Google Analytics is used solely for aggregated statistical analysis to improve our content and user experience. No individual profiles are created or used in a way that affects your rights or circumstances.
Children's Privacy
Our website is not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If you believe that we have inadvertently collected data from a child under 18, please contact us immediately at [email protected] and we will take steps to delete the data.
Affiliate Link Tracking
When you click an affiliate link on this website and visit a third-party casino, the casino operator may set its own cookies on your device to track your session. These cookies are set by the third-party site, not by us, and are subject to that operator's privacy policy. We have no access to, or control over, cookies set by third-party sites. We receive aggregated commission reports from affiliate networks, which do not include personally identifiable information about individual users. If you wish to prevent affiliate tracking, you can use your browser's private or incognito mode, which typically blocks third-party cookies by default.
Log Files and Technical Data
Like most websites, Doodle Jump UK automatically collects certain technical data when you visit. This includes your browser type and version, device type, operating system, screen resolution, pages visited, time and duration of visits, and the URL that referred you to our site. This information is collected via server logs and analytics tools. We use this data solely for statistical analysis and to identify technical issues. Log files are retained for a maximum of 90 days, after which they are deleted. This data is not shared with third parties except where required by law or to maintain the technical operation of our hosting infrastructure.
International Data Transfers
Some of the third-party services we use (such as Google Analytics) may transfer data outside the United Kingdom. Where such transfers occur, we ensure that appropriate safeguards are in place, including adequacy decisions, standard contractual clauses, or certification under recognised data transfer frameworks. The UK has granted adequacy decisions for transfers to the European Economic Area. For transfers to countries without an adequacy decision, we rely on standard contractual clauses approved by the Information Commissioner's Office. You may request a copy of the safeguards we have in place for any specific transfer by contacting us at [email protected]. We review our transfer mechanisms periodically to ensure continued compliance with UK GDPR requirements as they evolve. If you have concerns about how your data is transferred internationally, you are entitled to contact us for further information or to object to the transfer.
Complaints
If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the independent authority for data protection:
- Website: ico.org.uk
- Telephone: 0303 123 1113
- Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
We would, however, appreciate the opportunity to address your concerns before you approach the ICO. Please contact us at [email protected] in the first instance.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically to stay informed about how we protect your data.